TV Development Strategy
From a Former BBC & UKTV Network Exec
The Treatment Sprint
A focused 20-minute workshop to turn your idea into a treatment that reads like it belongs in front of a network exec, not a first draft
£39.00
You already have the idea. Leave here with the document that gets you in the room.
Most people teaching treatment writing are writers, like you, further along, sharing what worked for them. I'm not that. I spent ten years on the other side of the desk in senior development, deciding which treatments got a yes and which got put down after two pages. I've read every type of idea there is. I know exactly what a strong package looks like before I finish the first paragraph.
The Treatment Sprint is a 20-minute video workshop followed by a structured workbook. By the time both are done, you have a complete, professional TV treatment, not notes, not a rough draft, a document you would actually send.
You have been avoiding this document.
You tell yourself you are not ready. That the idea is not developed enough. That you will write the treatment when the script is done. But the treatment is due first. The treatment is what gets you the meeting. The script comes after.
The real reason most writers avoid it is simpler: nobody ever showed them what goes in it. Not from the development side. Not from the desk where it actually gets evaluated.
In ten years in senior development at the BBC and UKTV, the treatments that worked were not the most beautifully written. They were the clearest. They showed me the show. The world was defined. The characters had a reason to exist. I could see it.
Most treatments I read, I could not see the show. That is not a talent problem. It is a craft gap that nobody teaches, because most people teaching it have never sat on the other side of the desk.
The Treatment Sprint exists to close it. I can spot a winner. I can show you how to package like one.
**Video link and accompanying workbook sent after purchase**
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